The USPS offers many different options when it comes to mailing, and all services are subject to periodic changes which can cause unnecessary price increases or extra expenses if not followed correctly. Our MailMax system will evaluate your needs and recommend a budget and solution that is best suited for your specific marketing campaign. We'll increase your delivery percentage and response rate while reducing your postage cost at the same time.
The very first step is to decide which mailing option is best suited for your particular needs. There are many options offered by the USPS such as bulk rate, EDDM, Mail Anywhere and PVDS (plant verified drop shipments). Each of these options offer different advantages.
Our in-house team of designers will help design your mail pieces for the best response and also capture the best postal rates. Ensuring your mailpiece meets USPS guidelines is key in reducing unecessary expenses in the design stage.
We process your list for address corrections and updates from the USPS database. We will eliminate duplicates and can exclude addresses as requested. We make sure your list is as efficient and up to date as possible.
You can track your mail campaign from the time it leaves our plant until it reaches your audiences door step. With informed visibility you will know when your mail is delivered and allow for quick and coordinated activation of complementary marketing campaigns.
Based on your budget, the MailMax system may recommend an e-mail blast instead of a direct mail campaign. Although the e-mail blasts do not offer the same response rate as print mail campaigns, the lower cost makes it more affordable.